AI image generation (Beta)

AI image generation

Beta

AI image generation produces product images from a text description. It’s an opt-in beta feature; output quality and the underlying model may change as the feature matures.

In this guide:

  • Open image generation
  • Write a good prompt
  • Pick a style
  • Save and use the image
  • Stay within Amazon’s image policy

Prerequisites

  • Beta is opt-in — toggle Settings → AI → Beta features → Image generation to enable.
  • AI usage quota.

Step 1: Open image generation

Go to AI → Image generation in the sidebar (only visible if Beta is enabled).

Step 2: Write a good prompt

Good prompts are concrete:

  • ✅ “A 2-pack of stainless steel insulated water bottles, white background, studio lighting, top-down view”
  • ❌ “A nice product photo”

Mention:

  • The subject in detail (color, material, shape, count).
  • The background (white, lifestyle scene, gradient).
  • The angle (top-down, 3/4, profile).
  • The lighting (studio, natural, dramatic).

The longer and more concrete, the better.

Step 3: Pick a style

Style presets above the prompt:

  • Listing hero — clean white background, studio lighting, ready for Amazon’s main-image rules.
  • Lifestyle — product in a real-world scene.
  • Ad creative — bolder composition, room for headline text.
  • Social — square format optimized for Instagram / Facebook.

Step 4: Save and use the image

Each generation produces 4 variants. Click any variant to expand. Then:

  • Download — saves to your computer.
  • Save to library — keeps the image in your Hilal asset library.
  • Use in listing — sends to Inventory → Products to attach as a SKU image (subject to Amazon’s rules — see below).

Step 5: Amazon’s image policy

Amazon has strict rules for listing images:

  • Main image must be on a pure white background.
  • No text, watermarks, or logos.
  • Product must fill ≥85% of the frame.
  • No props that aren’t sold with the product.

The Listing hero preset attempts to comply, but always review before using as your Amazon main image. AI-generated images are not exempt from Amazon’s policy.

Limitations during Beta

  • The model can struggle with text on packaging — review carefully.
  • Hands and small repeating details (logos, dials) sometimes look “off.”
  • Scenes with multiple distinct objects can confuse the model.

Troubleshooting

  • Image looks off. Regenerate with a more concrete prompt, or pick a different variant.
  • “Beta not enabled.” Toggle it on at Settings → AI → Beta features.
  • Quota exceeded. Image generations use more AI quota than text. Check your usage panel.

Related articles