Marketplaces
This is the deeper reference for the marketplace selector — the quick onboarding version is Choose your marketplaces.
In this guide:
- The available marketplaces (22 across 5 regions)
- Add a marketplace
- Remove a marketplace
- See the impact across the app
The available marketplaces
Amazon operates 22 regional marketplaces across 5 regions. Hilal displays and lets you enable each region’s marketplaces independently.
| Region | Marketplaces |
|---|---|
| North America | US, CA, MX, BR |
| Europe | UK, DE, FR, ES, NL, IT, SE, PL, BE, TR |
| Middle East & Africa | AE, SA, EG, ZA |
| India | IN |
| Far East | JP, SG, AU |
Amazon may add or remove marketplaces; Hilal updates the list with each release.
Step 1: Add a marketplace
Settings → Amazon Accounts → Seller region cards → tick the marketplace box for each region.
If the marketplace isn’t ticked but isn’t selectable either, your Seller account hasn’t authorized it. Open Seller Central → Account info → Marketplaces, ensure the marketplace is active, then come back to Hilal and refresh the region.
Step 2: Remove a marketplace
Untick the box next to the marketplace to disable it. When you disable a marketplace, Hilal schedules it for permanent deletion after approximately 30 days. You can re-enable the marketplace within this window to restore its data; after 30 days, the data is unrecoverable.
Step 3: See the impact across the app
Adding or removing marketplaces affects:
| Section | Impact |
|---|---|
| Dashboard KPIs | Tile values recompute on next refresh. |
| Inventory | Stock and listings filter to selected marketplaces. |
| Advertising | Combined with per-region Ads connections. |
| Finances | Revenue, fees, and P&L sum across selected marketplaces only. |
| Customer Hub | Buyer messaging respects selection. |
| AI tools | Default scope is the selected marketplaces. |
Troubleshooting
- Marketplace I sell in isn’t selectable. Seller authorization missing. See Step 1 above.
- Plan doesn’t allow that many marketplaces. Upgrade tier or buy the Extra marketplaces add-on.
- A marketplace appears active but data is empty. Initial sync may not have completed. Check Settings → Amazon Accounts for sync status.